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Apple Corp chief executive Tim Cook for the opening statement in the promotion, first introduced the Apple Corp recently in China Hangzhoucity opened a new apple store. Large screen also played the video store opening.
Apple Corp executives introduced characteristic function in September last year released apple watches. Apple watches are Apple Corp since 2010 since the launch of a tablet computer iPad first all-new sinceelectronic goods, equivalent to a small computer worn on the wrist. In cooperation with Apple Corp iPhone intelligent mobile phone use conditions, apple watches with widely use, including sending and receiving SMS and e-mail, make phone calls, play music, show and tell,cohesion, communication media monitoring physiological data, usersupport Apple mobile payment etc.. Apple watches price of $349, will appear on the market from the beginning of April 24th, the first drop in 9 countries and regions including china.
Apple Corp released a 12 inch Mac portable computer a new planning in the promotion conference. According to the introduction, this computerweighed 2 pounds (0.91 kilograms), the thinnest 13.1 mm, known as theportable computer Apple Corp the thinnest, lightest, price of $1200, from the beginning of April 10th delivery. Apple Corp executives also introduces software called ResearchKit channels, aims to help medicalresearchers through the iPhone mobile phone to collect research data.
Cook in the meeting, so far iPhone mobile phone has sold 700000000 units, becoming the largest intelligent mobile phone sales. Streaming media television set-top box Apple Corp has sold 25000000 units.
These two years, wearable devices are very hot, many manufacturershave also entered the store, but the mall to sell is not optimistic situation,main is almost all current wearable devices are from the "functional" start,such as watches only let consumers see since the heart rate data, see more back to the user not interested no freshness. Moreover is the mostcommon is to proceed from health sport, you have no "movement of cells"will you buy such a product? So we can say, no killer user experience and practicality, wearable device can only be electronic goods in a not essential but not large area throughout, volumes are not impossible to burst. 2013 total sales of the wearable device but do.
In 2011 the total sales of 900000 units;
In 2012 the total sales of 2300000 units;
In 2013 the total sales of 7650000 units;
However, Apple's Apple Watch has added many functions, which mayscratch caused by each big manufacturer pays great attention to thefunction and practicability. A wearable device in the future prospect ofmajor shopping malls, data organization and have good.
World authority HIS released a report showed the wearable technology,estimates that by 2016 the wearable device shipments will reach 39000000 ~1.7 million shipments. The latest data market researchorganization ABIResearch shows, to 2017, wearable wireless deviceprovides shipment planning will grow to 169500000, 2011~2016 fiveyears CAGR uniform compound growth rate will reach 41%. Garter estimates that by 2016, wearable intelligent electronic goods shopping malls planning will reach US $10000000000. According to the IMSResearch's forecast, in 2016 the global wearable device mallsplanning will grow from 30000000 in 2012 to 171000000 units, in 2018 will reach 485000000 units, 2012~2018 year compound growth rate of 59%. People in the industry, and even shouted, this year is the first year of wearable device development. Toman (TFir intelligent meter) Wanggreat praise, Apple Watch issued a far-reaching influence on all wearablemall, for wearable opens a door, teaching the meaning of particularly large shopping malls, trust not many people don't know smart watch or license to wear. Can say, wearable device vision followed fried hot applewatches and brighter.
Fitness and exercise, medical and health of the two most promisingoccupation wearable commodity
In an interview with reporters in the course, most companies haveindicated that these two professional contrast bullish movement, medicalwearable commodity. Aurora Yang Ruirong showed that the healthdevelopment of wearable devices mall prospect is very broad. HuaweiTechnology Co., Ltd. Shanghai Institute of engineer Deng Jianhua also thought, comparison of commodity audience movement and medical the two occupation more, more bright prospects. Broadcom (Broadcom)Company of embedded wireless and wireless link portfolio career ministryMall Marketing Director Jeff Baer also on medical and health occupationcommodity bullish sentiment, "from the innovation perspective, wearable device for various planning company provided very much development opportunity, especially in health care occupation." Flourishing appliancemanager Huang Shengyu concepts like more than you, "good sportsmedical occupation, contrast."
Inductance company waiting for opportunity is ready
Domestic equipment can burst wear and mall to pay attention to thepower management, supply tremendous opportunities to inductancecompany in a certain extent. The specific benefits have how old? HuaweiDeng Gong said, different wearable device inside need inductors quantityused different, is mainly based on the circuit in planning the use ofinductor, generally 5 or so. If calculated in 5, then from the HIS data can be statistically, to 2016 wearable device for inductively company supply195000000 ~8.5 million pieces of shipments, or it will become an important power to promote the inductance continue to maintain a highgrowth kinetic energy. And as consumers of wearable devices gradually recognized, future staffing a will is not a dream, this benefits will be greater.
However, in an interview with reporters found domestic inductancecompanies, most companies do not set foot in the inductor currentwearable field, but the vast majority of engineers wait-and-see mood, thewearable device waiting for opportunity, poised to take off.
The sun (Zhuhai) shows that the electronic limited company of technology of department manager Zheng Zhijun accepts when the interview,wearable device prospect is broad, this point is undeniable, but the current commodity field wear equipment is also difficult to mass landing,apple intelligent watch release could be an opportunity for wearable devices, the company about inductance speaking, is currently waiting for a big plan to achieve production time. Once the wearable device canplanning application, the company will also actively enter the inductance.
Like thousands of R & D personnel electronic limited company technology department also shows that the intelligent mobile phone, wearable devicecorresponds to the short version, unless extended wear equipment no longer simply acts as a smart mobile phone, otherwise it still could not escape the fate of small commodities. So the application of SMD inductorrate also can develop into a life line if necessary goods.
The current leading domestic companies inductance sunlord electronicsis also active in the development field of wearable equipment, such as in the advancement of LTCC technology is developing channels willprovoke debate. "LTCC technology is a compound device channeltechnology." Dong Xu Jia said LTCC related products can be inductively,resistance of different element package combination, make the equipment more frivolous, "is that we focus on the direction of development, the current progress is very smooth, like Murata, TDK arethe same channels to use."
It appears from the above ideas, wearable device whether big planninginto the mall, is a current inductor company comparison attention. But be above suspicion doubt is, most companies still contrast vision forwearable device prospects. In the wearable device struck a strongtogether, inductance company is ready, waiting for the opportunity, the main force.
Summary
All the above data can be seen, can be sold and worn equipmentdemand will be continued in 2014 to enter the growth, the statisticalorganizations and companies on wearable devices in the future marketalso bullish sentiment. In addition to follow function type wearable devicesincreasingly powerful, consumers actually touch the wearable devices are more and more, the understanding will improve. Based on China'sInternet statements (Internet Watch Report), a survey revealed that 68.9% of consumers willing to buy in China shows that the intelligentwearable devices, this hitherto unknown for the company to provide opportunities for.
By virtue of a wearable device burst of wind and power management linkattention, inductance companies also have new malls for development.From the above the engineer's mouth, we also see the preparatory workin advance to do a good job of the company. However, the opportunitiesare not to be neglected exist before the crisis, with the current situation of shopping malls, components supply was day reach Taiwan enterprisecontract, how to do well the related improvement in service, price,commodity value, obtain the wearable device manufacturer approval, is the next inductance company needs a bit of the key consideration.